Early 1950s Vintage Golden Shred (UK Jam) "Gollywog" Enameled Pin

This is a circa early 1950s promotional pin for Golden Shred, a preserve made in the United Kingdom by James Robertson & Sons. The Golden Shred mascot debuted around the turn of the twentieth century, and was named the "Gollywog" (later just "Golly"). There is more than one story behind the figure's incarnation. In 1956 the eyes on the Gollywog were changed to point to the side, so this pin is either early 1950s or possible a bit earlier. These popular pins were available in several poses.

Circa early 1950s.

Approximately 1-3/8" in height and 5/8" in width.

Gilt brass with enamel.

Vertical pin with C catch.

GS R. V. GOMM FREDERICKS B'HAM.

This is from a food advertising collection which we will be listing more of over the next few months. ebay VRIL94 LBDX10/12 SeCEX3/15

8 (Excellent-): The pin shows only some light wear.

As with all my artifacts, this piece is guaranteed to be original, as described.